What is @applifam?

Applifam is a web-based, virtual, daily editing “foto fun forum” that is ESAF’s main showcase of electronic social art happening around the world.

• A raw photo provided by @jvdt is uploaded to applifam.tumblr.com every day after 10:00 PM Central European Time. 
• The “raw image” post goes live on the @applifam account on Instagram, followed by over 11 000 people. This “raw image” photo is copyright-free and provided by @jvdt in order to assure that participants have full rights to do as they please with the image. 
• Editing themes are suggested to guide participants to explore their creative potential and discover more about the history and development of art and mass communication, topics around social cohesion and justice, as well as destinations and cultures around the world. 
  
• Via Instagram, Tumblr, and Twitter predominantly, selected expressions of participants’ electronic social art are “highlighted” and “spotlighted” by moderators and by social media “power users” such as @applifam’s founder, @jvdt, with over 100 000 “followers” on the various web-based platforms he oversees. 
  
• Members of ESAF have the option to upgrade to Exhibition-level membership, allowing for their @applifam edits to be displayed on canvas during ESAF events and exhibitions. Multimedia displays are also used to showcase general participants’ art virtually or during special events.